Private and public sales are stages of a so-called ICO (Initial Coin Offering). Private sales rounds are set up to amass more significant investments and participants usually are big investment companies or venture capital investors. Offerings in this round are done in person and investors are provided with attractive offers and bonuses, which also enables them to gather all the necessary information needed before investing. It also clarifies any concerns prior to making an investment.
Public sale rounds are open to everyone. A prospective buyer follows the customer journey on the website and will be able to gather their coins. The development platform aims to secure diverse and more extensive users through this stage its primary aim is to expand the coin's reach by using fundraising concepts or meeting an incomplete investment goal from the previous sales. The risk of investment stays relatively low however, bonuses and offers are reduced.